Invite Your Colleague and Save INR 20,650 (Inclusive of GST)
STARTS ON TBD Live Online & In-campus Sessions
DURATION 9 Months Live Online Sessions Sunday (Weekly) Session 1: 10:00 AM to 11:15 AM Session 2: 11:30 AM to 12:45 PM
ELIGIBILITY Diploma /Graduate minimum (10+2+3)/ Postgraduate from Universities recognised by Association of Indian Universities with minimum three years of work experience after completing Graduation / Post Graduation as on TBD
STARTS ON TBD Live Online & In-campus Sessions
DURATION 9 Months Live Online Sessions Sunday (Weekly) Session 1: 10:00 AM to 11:15 AM Session 2: 11:30 AM to 12:45 PM

Programme Overview

To help you focus on critical assumptions, relevant metrics and key initiatives, IIM Indore has designed the Professional Certificate Programme in Strategic Management for Transformational Growth. This programme will help you build capabilities to be successful in times of transition and drive your organisation's growth via rigorous strategic analysis and deep insights. The programme aims to provide contemporary and highly applicable knowledge of strategic management in practice.

  • 53%

    of CEOs say strategy development is their No. 1 priority.

    (CEO Benchmarking Report, 2021)
  • 65%

    Organisations that are able to successfully unlock capacity to execute new growth strategies increase profitability by 77%.

    (Gartner, 2021)

Programme Modules

  • Concepts in Strategic Management – Firm, Environment and Sustainable Competitive Advantages
  • External Environmental Analysis – Industry Analysis, Generic Competitive Strategies, Positioning Strategies and Value Chain Analysis
  • Internal Analysis – Resource Based View, Core Competence Perspective and Dynamic Capabilities of the Firm
  • Competitive Dynamics
  • Concepts of Corporate Strategy and Corporate Advantages
  • Strategy Diamond, Diversification, Strategic Alliances, Offshoring and Outsourcing
  • International Business Strategies – Global Integration and Local Responsiveness Framework
  • Strategy Implementation – Balanced Scorecard
  • Value Innovation and Knowledge Management
  • Strategic Leadership and Strategic Change Management
  • Corporate Governance and Corporate Social Responsibilities
  • Organic Growth in Developed Economies – Innovation Types and their Impact on Product Market Matrix and Disruptive Innovations
  • Inorganic Growth Strategies in Developed Economies – Mergers, Acquisitions and Corporate Restructuring including Leveraged Buyouts
  • Intermediate Growth Strategies and Organisational Governance Forms – JVs, Strategic Alliances, Parent – Subsidiary Dynamics, Franchising, Contracting Out, Technology based Consortiums, Autonomous Profit Centres
  • Strategies at the Bottom of the Pyramid – Reverse Innovation and Disruptive Strategies, Business Model Innovations
  • Strategies towards Entrepreneurial Problem – Product Market Strategies, New Product Development, B2B, B2C and P2P Strategies, Platform based Strategies
  • Strategies towards Engineering Problems – Pricing and Revenue Management, Mass Customisation and Modularisation, Supply Chain Management, GI-LR framework
  • Strategies towards Administrative Problems – Channels of Communication, Information Exchanges, Data Mining and Warehousing, Basics of Big Data Analytics, Cyber Security
  • Financial Strategies – Changing models of Risk – Return paradigm, Peer to Peer Financial Transactions, Institutional and Alternate Investors and Agency Issues in Governance, Green Financing, and primer on ESG norms
  • Organisational Decline and Stakeholders’ responses, Models of Turnaround and Transformation Management
  • Change Management - Change Leaders, Change Communication, Change Implementation
  • Business Transformation in Sunshine, Plateauing and Declining Industries, Dynamics of Values and Ethics of Turnaround and Transformation, The Phoenix Organisation

The theoretical and practical knowledge imparted over the five preceding modules is tested via a hands-on experience. The participants work on a real-life simulation as a part of the team, and the teams shall compete with other teams in an entrepreneurial start-up game. The capstone project is strategy and entrepreneurship in action and is a fitting grand finale to this highly customised strategy-oriented programme for professional managers.

Note: Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours.

Who is this Programme for?

  • This strategic management programme is for professionals aspiring to enhance their strategic decision-making capabilities.
  • The programme is beneficial for senior and mid career professionals looking to transition to strategic leadership roles and drive growth strategy initiatives through structured strategic insights.
  • Senior executives looking to become better strategists and more agile at problem solving, critical thinking and responsive to disruptions will benefit from the programme.

Programme Highlights

Real-world Case Studies
& Capstone Project

Taught by
IIM Indore faculty

IIM Indore Executive
Education Alumni Status
(#6 NIRF, 2021)


3 Days Campus

Receive a Certificate of
Completion from IIM Indore

Real-world Case Studies
& Capstone Project

Taught by
IIM Indore faculty

IIM Indore Executive
Education Alumni Status
(#6 NIRF, 2021)


3 Days Campus

Receive a Certificate of
Completion from IIM Indore

*The on-campus component is optional, and participants can opt for it at an additional fee.
Note: In case the on-campus module is not conducted due to Covid19 restrictions, the same will be delivered via live online sessions.

Learning Outcomes

  • Understand the effective frameworks, principles and contemporary best-practices in applied strategic management
  • Evaluate external forces and internal capabilities for effective strategy implementation
  • Analyse innovative alternative strategies to navigate towards sustainability in a competitive environment
  • Understand and Integrate business, corporate and functional strategies for transformational growth
  • Identify and execute organic and inorganic growth strategies to optimise for performance and growth
  • Leverage strategic leadership and turnaround management principles to drive strategic change

IIM Indore Executive Education Alumni Status

On successful completion of the programme, participants will be eligible for the prestigious IIM Indore Executive Education Alumni Status (optional). The participants will need to apply separately along with necessary fee to register their names.

Benefits available to Executive Education Alumni Status:

  • Communication of brochures and newsletters from IIM Indore
  • Access to the IIM Indore Campus Library (onsite access only)
  • Official email id of the institute

Note: The Executive Alumni benefits are subject to the discretion of IIM Indore.

Emeritus Career Services

Career Services image
Career Services image
  • Three 90-minute workshops from career management industry experts
  • Job placement assistance from partner companies are published, applied to, and tracked to success via an online platform (offered in partnership with Superset)
  • Past participants of Emeritus work at Microsoft, ICICI Bank, Infosys, HDFC, AirBnB, TCS, Ola, Flipkart, JSW, Wipro, Honeywell, JP Morgan, Reliance Jio, Mahindra, Gartner, Accenture, Cognizant, amongst others

Please note:

  • This service is available only for Indian residents enrolled into select Emeritus programmes.
  • IIM Indore or Emeritus do NOT promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. IIM Indore is NOT involved in any way and makes no commitments regarding the Career Services mentioned here.

Programme Director

Dr Shubhabrata Basu


Indian Institute of Management, Indore

Dr Basu holds a Fellow in management in Business Policy from IIM Ahmedabad. He is a Visiting Scholar at Schulich School of Business, York University, Canada, Leeds University Business School, UK and Lahti University, Finland. He is a prolific researcher with numerous publications in world reputed journals like the British Journal of Management, Journal of World Business, Journal of Business Research, International Business Review etc. as well as in reputed case repositories like Harvard Business School Publishing/Richard Ivey Case repositories. His primary research interest centres around "institutional responses to discontinuities in emerging markets", and which subsumes informal entrepreneurial ventures as well as formal and state-owned enterprises.

Read More

Programme Certificate

Participants would be considered for the final grading only with a minimum of 75% attendance. For less than 75% attendance, grade cut as per the norms will be applied. Participants will be awarded a certificate of completion from IIM Indore on successfully completing all evaluation components and maintaining a minimum attendance of 75%. Grade sheet will be given to the participants along with the certificate.

Sample Certificate
Sample Certificate

Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Indore.

Early applications encouraged. Limited seats are available.

View Payment Plan
Loan offered at EMI of INR 7,253
Special Corporate Enrolment Pricing

Round 1: The first application deadline is
TBD and the fee to apply is INR 1,500 + GST

Round 2: The second application deadline is
TBD and the fee to apply is INR 2,000 + GST

Round 3: The third application deadline is
TBD and the fee to apply is INR 2,500 + GST

In collaboration with Emeritus

Erulearning Solutions Private Limited (a company incorporated in India) is a subsidiary of Eruditus Learning Solutions Pte Ltd (a company incorporated in Singapore), and operates under the brand name of 'Eruditus' and 'Emeritus'.