
Batch 2
To help you focus on critical assumptions, relevant metrics and key initiatives, IIM Indore has designed the Professional Certificate Programme in Strategic Management for Transformational Growth. This programme will help you build capabilities to be successful in times of transition and drive your organisation's growth via rigorous strategic analysis and deep insights. The programme aims to provide contemporary and highly applicable knowledge of strategic management in practice.
Concepts in Strategic Management – Firm, Environment and Sustainable Competitive Advantages
External Environmental Analysis – Industry Analysis, Generic Competitive Strategies, Positioning Strategies and Value Chain Analysis
Internal Analysis – Resource Based View, Core Competence Perspective and Dynamic Capabilities of the Firm
Competitive Dynamics
Concepts of Corporate Strategy and Corporate Advantages
Strategy Diamond, Diversification, Strategic Alliances, Offshoring and Outsourcing
International Business Strategies – Global Integration and Local Responsiveness Framework
Strategy Implementation – Balanced Scorecard
Value Innovation and Knowledge Management
Strategic Leadership and Strategic Change Management
Corporate Governance and Corporate Social Responsibilities
Organic Growth in Developed Economies – Innovation Types and their Impact on Product Market Matrix and Disruptive Innovations
Inorganic Growth Strategies in Developed Economies – Mergers, Acquisitions and Corporate Restructuring including Leveraged Buyouts
Intermediate Growth Strategies and Organisational Governance Forms – JVs, Strategic Alliances, Parent – Subsidiary Dynamics, Franchising, Contracting Out, Technology based Consortiums, Autonomous Profit Centres
Strategies at the Bottom of the Pyramid – Reverse Innovation and Disruptive Strategies, Business Model Innovations
Strategies towards Entrepreneurial Problem – Product Market Strategies, New Product Development, B2B, B2C and P2P Strategies, Platform based Strategies
Strategies towards Engineering Problems – Pricing and Revenue Management, Mass Customisation and Modularisation, Supply Chain Management, GI-LR framework
Strategies towards Administrative Problems – Channels of Communication, Information Exchanges, Data Mining and Warehousing, Basics of Big Data Analytics, Cyber Security
Financial Strategies – Changing models of Risk – Return paradigm, Peer to Peer Financial Transactions, Institutional and Alternate Investors and Agency Issues in Governance, Green Financing, and primer on ESG norms
Organisational Decline and Stakeholders’ responses, Models of Turnaround and Transformation Management
Change Management - Change Leaders, Change Communication, Change Implementation
Business Transformation in Sunshine, Plateauing and Declining Industries, Dynamics of Values and Ethics of Turnaround and Transformation, The Phoenix Organisation
The theoretical and practical knowledge imparted over the five preceding modules is tested via a hands-on experience. The participants work on a real-life simulation as a part of the team, and the teams shall compete with other teams in an entrepreneurial start-up game. The capstone project is strategy and entrepreneurship in action and is a fitting grand finale to this highly customised strategy-oriented programme for professional managers.
Note:
Modules/ topics are indicative only, and the suggested time and sequence may be dropped/ modified/ adapted to fit the total programme hours.
The programme curriculum includes group projects and presentations to apply and demonstrate classroom learnings.
This strategic management programme is for professionals aspiring to enhance their strategic decision-making capabilities.
The programme is beneficial for senior and mid career professionals looking to transition to strategic leadership roles and drive growth strategy initiatives through structured strategic insights.
Senior executives looking to become better strategists and more agile at problem solving, critical thinking and responsive to disruptions will benefit from the programme.

Real-world Case Studies & Capstone Project

Taught by IIM Indore faculty

IIM Indore Executive Education Alumni Status (#6 NIRF, 2021)

Peer-to-peer Learning

3 Days Campus Immersion*

Receive a Certificate of Completion from IIM Indore

Understand the effective frameworks, principles and contemporary best-practices in applied strategic management.

Analyse innovative alternative strategies to navigate towards sustainability in a competitive environment.

Identify and execute organic and inorganic growth strategies to optimise for performance and growth.

Evaluate external forces and internal capabilities for effective strategy implementation.

Understand and Integrate business, corporate and functional strategies for transformational growth.

Leverage strategic leadership and turnaround management principles to drive strategic change.
The participants who will complete the programme successfully will be eligible for the Executive Education Alumni Status of IIM Indore.
Benefits available to Executive Education Alumni Status:
Communication of brochures and newsletters from IIM Indore
Access to the IIM Indore Campus Library (onsite access only)
Official email id of the institute
ID Card
Note:
Mere successful completion of the programme, application submission, and fee does not entitle a participant to be eligible for executive education alumni status. llM lndore reserves the right to confer executive education alumni status.
IIM Indore reserves the right to modify the above conditions at its discretion at any time without notice. Only the courts at Indore will have the territorial jurisdiction to try any disputes arising in respect of the Executive Alumni membership being granted.

Career Management Modules on:
Building an Impressive Resume & Cover Letter
Building an Impressive LinkedIn Profile
Navigating Job Search
Interview Preparation
Past participants of Emeritus work at Microsoft, ICICI Bank, Infosys, HDFC, AirBnB, TCS, Ola, Flipkart, JSW, Wipro, Honeywell, JP Morgan, Reliance Jio, Mahindra, Gartner, Accenture, Cognizant, amongst others
Please note:
This service is available only for Indian residents enrolled into select Emeritus programmes.
IIM Indore or Emeritus do NOT promise or guarantee a job or progression in your current job. Career Services is only offered as a service that empowers you to manage your career proactively. The Career Services mentioned here are offered by Emeritus. IIM Indore is NOT involved in any way and makes no commitments regarding the Career Services mentioned here.

Professor, Indian Institute of Management, Indore
Dr Basu holds a Fellow in management in Business Policy from IIM Ahmedabad. He is a Visiting Scholar at Schulich School of Business, York University, Canada, Leeds University ...

Participants would be considered for the final grading only with a minimum of 75% attendance. For less than 75% attendance, grade cut as per the norms will be applied. Participants will be awarded a certificate of completion from IIM Indore on successfully completing all evaluation components and maintaining a minimum attendance of 75%. Grade sheet will be given to the participants along with the certificate.
Note: All certificate images are for illustrative purposes only and may be subject to change at the discretion of IIM Indore.
Join a global community of 300,000+ professionals across 200 countries who have advanced their careers with Emeritus. In a recent survey, 9 out of 10 learners said their expectations were met or exceeded.
From day one, you’ll get access to carefully designed course material, live interactions, and a structured cohort-based journey that keeps you on track. Our approach blends flexibility with accountability—so you don’t just start, you finish strong.
And you’re never on your own. A dedicated program support team is available 7 days a week to guide you with platform queries, technical support, or any learning-related questions—so you can focus on what really matters: your growth.
A dedicated programme support team is available 7 days a week to answer questions about the learning platform, technical issues, or anything else that may affect your learning experience.
Flexible payment options available.
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